What is PHA (polyhydroxy acid)?

A groundbreaking exfoliating agent is poised to take center stage in the realm of skincare: polyhydroxy acids (PHAs). While the potent effects of alpha hydroxy acids (AHAs) and beta hydroxy acids (BHAs) are renowned, they can often prove overly intense for delicate skin. This is where PHAs enter the scene, offering a milder yet equally proficient alternative. Let's delve into the reasons behind this.

Excessive Exfoliation and Its Drawbacks

It's a common misconception that more is always better, particularly concerning skin exfoliation. Regular use of AHAs and BHAs, even for those without inherently sensitive skin, can lead to heightened sensitivity. The reason? These acids might strip the skin faster than it can naturally recover, potentially weakening the skin's protective barrier. This is particularly crucial for individuals integrating vitamin A into their routines, known to expedite cell turnover and intensify the skin's natural exfoliation process.

The Emergence of PHAs: A Gentler Approach

Enter PHAs, the latest innovation in exfoliating acids. These acids stand out due to their high hydration levels (notice the abundance of OH groups) and their mild nature, making them suitable for all skin types, particularly those with sensitivity. Their larger molecular structure prevents deep skin penetration, favoring surface-level exfoliation instead. This approach ensures consistent skin protection without disturbing the skin barrier.

Introducing Press & Glow by Medik8

Medik8's commitment to advancing PHA research has culminated in the development of Press & Glow. This product harnesses the power of 5.5% PHA gluconolactone, a molecule that not only exfoliates but also draws moisture to the skin, providing comfort during the exfoliation process. Press & Glow elevates the efficacy of gluconolactone, staying true to Medik8's dedication to gentle yet powerful skincare solutions.

Key Ingredients and Their Benefits

Press & Glow is further enriched with:

• Prickly Pear Extract: This natural enzyme activator promotes youthful cell renewal, complementing the regenerative effects of vitamin A by enhancing natural exfoliation at the skin's surface.
• Aloe Vera: Known for its soothing properties, aloe vera mitigates irritation, boosts moisture retention, and combats free radical damage with its antioxidant properties.
• Acai Extract: Rich in essential fatty acids, vitamins, and anthocyanins, acai extract promotes blood circulation, reduces inflammation, and protects against free radical damage.

The Advantages of Press & Glow

Press & Glow not only revitalises the skin but also prepares it to better absorb active ingredients like vitamins C and A. It smoothens and plumps the skin, offering a perfect canvas for makeup application. Hyperpigmentation and dullness are visibly reduced, leaving the skin glowing and calm.

Embracing Sustainability: The Refill Option

In line with Medik8's sustainability ethos, Press & Glow is designed with recyclability and reusability in mind. Once you've used up your product, you can recycle the bottle and keep the pump and cap, which are compatible with Press & Glow Refills.

Enhancing the CSA Philosophy

Press & Glow seamlessly integrates into the CSA (vitamin C and sunscreen by day, vitamin A by night) philosophy, amplifying the absorption of these active ingredients. This synergy ensures that your skincare routine is not just a ritual, but a transformative experience.

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